{"id":954,"date":"2024-07-11T23:00:00","date_gmt":"2024-07-11T23:00:00","guid":{"rendered":"https:\/\/iapmr.media\/?p=954"},"modified":"2024-08-31T23:29:35","modified_gmt":"2024-08-31T23:29:35","slug":"switching-off-young-audiences-streaming-and-public-media","status":"publish","type":"post","link":"https:\/\/iapmr.media\/resources\/switching-off-young-audiences-streaming-and-public-media\/","title":{"rendered":"Switching off: Young audiences, streaming and public media"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\"><strong>A four-country study explores why young audiences flock to streaming services, but are much less attracted to PSM<\/strong><\/h4>\n\n\n\n<p><em>By Jeanette Steemers, Professor of Culture, Media &amp; Creative Industries &amp; Andrea Esser, Emerita Professor of Media and Globalization at King\u2019s College London<\/em><\/p>\n\n\n\n<p class=\"has-accent-background-color has-background\">Research Insight presented by the Public Media Alliance (PMA)<br>in partnership with IAPMR<\/p>\n\n\n\n<p>Across our four case studies &#8211; Denmark, Germany, Italy, and the Netherlands &#8211; the outlook for public media is not encouraging, with interviewees rarely tuning in to public media, because there is little of interest for them on linear channels or PSM on-demand platforms. PSM is sometimes consulted for news, but not exclusively as more young people seek out information on social media. PSM is rarely watched for fiction or entertainment because young people find it less relevant to their interests and less entertaining, as\u00a0it tends to target older audiences.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.publicmediaalliance.org\/switching-off-young-audiences-streaming-and-public-media\/\" target=\"_blank\" rel=\"noreferrer noopener\">Read Full Text at PMA Website<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A four-country study explores why young audiences flock to streaming services, but are much less attracted to PSM By Jeanette Steemers, Professor of Culture, Media &amp; Creative Industries &amp; Andrea Esser, Emerita Professor of Media and Globalization at King\u2019s College London Research Insight presented by the Public Media Alliance (PMA)in partnership with IAPMR Across our&hellip;<a href=\"https:\/\/iapmr.media\/resources\/switching-off-young-audiences-streaming-and-public-media\/\" class=\"more-link\"><span>Continue reading<\/span><span class=\"screen-reader-text\">Switching off: Young audiences, streaming and public media<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":956,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23,19],"tags":[],"class_list":["post-954","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-research-insight","category-resources"],"_links":{"self":[{"href":"https:\/\/iapmr.media\/wp-json\/wp\/v2\/posts\/954","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/iapmr.media\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/iapmr.media\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/iapmr.media\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/iapmr.media\/wp-json\/wp\/v2\/comments?post=954"}],"version-history":[{"count":2,"href":"https:\/\/iapmr.media\/wp-json\/wp\/v2\/posts\/954\/revisions"}],"predecessor-version":[{"id":957,"href":"https:\/\/iapmr.media\/wp-json\/wp\/v2\/posts\/954\/revisions\/957"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/iapmr.media\/wp-json\/wp\/v2\/media\/956"}],"wp:attachment":[{"href":"https:\/\/iapmr.media\/wp-json\/wp\/v2\/media?parent=954"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/iapmr.media\/wp-json\/wp\/v2\/categories?post=954"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/iapmr.media\/wp-json\/wp\/v2\/tags?post=954"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}